The multipurpose Bubzilla Sling gives you a convenient and comfortable 'hands free' option to continue with your daily activities and keep your baby with you. Studies have consistently shown that close, extended physical contact between parent and baby increases a baby's sense of emotional safety, trust and closeness to parents and carers. In the Bubzilla Sling, your baby is able to snuggle and melt into the natural curves of your body and move as one with you, closely replicating the rhythmic movement of being in the womb and creating an optimum environment for healthy bonding.The continuous angled curve design of the Bubzilla Sling creates a deep pouch for your baby and the added width in the Sling distributes the weight of your growing baby across your body without ever compromising on comfort. This design enables you to wear baby for extended periods of time without physical discomfort and provides a sense of privacy for baby. The Bubzilla Sling also eliminates the need for any additional straps, rings or buckles so there is never anything to adjust or replace.Bubzilla Slings come in multiple sizes and colours and are fitted to the wearer. As baby grows and changes so do the wearing styles. Durable and machine-washable, the multifunctional Sling also serves other purposes - acting as a convenient feeding support, baby pillow, breast-feeding screen, sunshade or wrap. It can even be used as an environmentally friendly shopping bag! And when you've finished using your sling it folds conveniently away for compact storage.